Tudor Rickards - Creativity And Innovation

ISBN
   

Soort boek
Hardcover

<p>To build greater understanding of the processes of creativity and innovation, it is important that fellow colleagues have the opportunity to share experiences and insights. In December 1989, almost two hundred practitioners from 23 countries participated in the Second European Conference on Creativity and Innovation. This networking event on the Dutch coast, provided ample opportunity for in depth discussions and active ?Learning from Practice?.<br />This book contains over fifty presentations, distributed over the conference chessboard, covering 8 themes (Climates for Creativity and Innovation, Structured Innovation Approaches, Problem-Solving and Creativity Techniques, Vision Building and Imagery, the Role of Computers, Simulations and Games, Creative People and Educating for Creativity) and 8 practice areas (General Management, Strategy, Research & Development, Marketing, Human Resources, Consulting, Education, Theory Building and Miscellaneous).<br />For those people seeking to increase their own learning from practice in the field of creativity and innovation, this book offers an excellent next move.</p>